So Fresh & So Free: Gen Art's Shop L.A.

— by Caroline on Crack

Cocktails and shopping? Sounds like a dangerous combination. Will beer goggles skew your judgment with fashion as it’s been known to during last call?

Find out at Gen Art’s Shop LA sample sale where there will, in fact, be an open bar. An open bar, a free makeover, and free admission to a huge day-long sale of wares from fashion’s freshest faces.


Participating designers are a mix of emerging talent and Southland classics: Alicia Lawhon, Grey Ant and Society for Rational Dress are the more recognized labels to be found. More cutting-edge lines like Issho and one-time “Champagne Catwalk” designer Wooden Mustache will also be present.

Gen Art is the arts and entertainment organization which launches emerging talent in film, music, art and fashion, throwing about 100 fabulous fetes each year to showcase up-and-comers via star-studded fashion shows, week-long film festivals and dj competitions in NYC, Chi-town, Miami, SF and here.

Only Gen Art Platinum ($250/year) & Associate Producer ($500/year) members can get VIP tix ($20) for early entrance to the sale, meaning first crack at all the good stuff AND gift bags and access to the champagne bar. Non-members get free admission, oh yeah, and did I already mention the open bar?

To become a member, click here. To RSVP for the event as a non-member, click hea.

EVENT: Saturday, April 22 12-12:30pm VIP; 12:30-5pm general admission

Pacific Design Center
8687 Melrose Avenue
West Hollywood, California 90069
(310) 657-0800